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What is on page optimization? It is the use of search engine optimization (SEO) technique on web pages themselves. If you don?t know on page optimization, or you want to refresh your abilities, then continue reading.
Who is a targeted visitor? Basically, if someone visits your website because they were looking for the content on it, they are a targeted visitor. Targeted traffic is important because it represents a group of people who are truly interested in using or purchasing your services.
On page optimization requires the title, web address and content of a web page to meet SEO standards. If these elements are not optimized for SEO, then web pages will not be correctly indexed by search engines. Correctly indexed pages receive the benefits of SEO.
The beginnings of on page optimization are found in the key word. A key word describes a site in one word or phrase. For example, the key word ?desk? might be targeted by a furniture website..
Why do I only want targeted traffic? It’s because useless traffic costs you money without making any. Take a look at your web host provider and see how much bandwidth costs – each useless visitor costs that much money times the file size of each page they view.
Advertisements destroy page rank. Any time you add monetizing elements to your page, your web site appears less credible to search engines. It is advisable to wait until well ranked in search engines before adding advertisements.
While learning SEO is easy, implementing it takes effort. That means creating new content (SEO optimized, of course). Alternatively, if you already have content, it means editing that material for SEO.
If you want good targeted traffic, be sure to use your key word properly. Use the key word in the title and web address of your pages. Also, use your key word several times in the first paragraph of your content and in the last sentence of your article.
But why do I want targeted traffic? Targeted traffic is crucial to a website because it is comprised of visitors who really want to see or purchase services from your site. That’s the key to SEO marketing – you want targeted traffic only.
SEO is a manipulation technique. The very basic idea is that Internet customers use search engines, and you want those customers on your page. So, you tailor your page to fit the exacting standards of search engines as closely as possible. If you do this better than your site competitors, then you get the targeted business.
Convinced that SEO is the key to success yet? If not, you are one tough sell. Fortunately this should get your attention – SEO is not a program or eBook, it’s free and it works. For you skeptical types, keep reading and you’ll see that SEO is the future of Internet marketing!
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| Print article | This entry was posted by Milton Zamora on September 23, 2009 at 3:54 am, and is filed under Search Engine Optimization. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
